Kumasi-based Ghanaian gospel musician, Ernest Opoku Jnr says the digitization and monetization of creative contents like music are of great benefit to only a section of industry players.
According to him, gospel musicians do not make anything from streaming platforms unlike their counterparts, the secular musicians who have strong fanbase thus make money.
In an interview with Graphic Showbiz, Enerst Opoku said the digitization and monetization of musical contents have not done gospel musicians any good.
“The secular artistes benefit a lot from YouTube and other streaming platforms but not Gospel musicians. The secular acts get huge monies from there when they upload their songs but the Gospel artistes hardly benefit and I am just being real.
“Some of the Gospel musicians will say they make money from streaming but trust me it is a lie because I talk to a lot of them. They probably have sponsors who support them,” he said.
He went on to state that should a secular musician release a song, his fans will jump on it and stream and download it but the same cannot be said of gospel musicians who in most instances do not have any fanbase.
“Let Sarkodie, Stonebwoy and Shatta Wale release a new song right now, you will see how the DJs and the fans will rush for it and download so they can make money, but we Gospel musicians rather have to pay for our songs to be played.
“AY Poyoo just got one million views on YouTube for his Goat song, and I don’t think any Gospel musician would have gotten those views despite their talent,” he said.
Ernest Opouku stressed emotionally that when they used to sell CD’s and tapes, they made a lot of money because the sales they made could be quantified but the same cannot be said about today when they are completely running at a loss.
“Back in the days when we had producers behind us, we could sell CDs and make a lot of money for our next projects.
“Imagine about 800 people buying my CDs at GH¢5 in churches, not to talk about my fans, and I was good to go. If I release a song and spend money to shoot a video, pay a sound engineer, and not get close to half of what I put in, then what’s the point?” he asked.
He lamented over the meagre amount of money he makes from streaming platforms like YouTube. According to him, a song he made with Keche fetched him only $300 after a whole year.
“What am I doing with $300 when I spent over $1,000 on that particular song? After uploading on YouTube, I now have to pay DJs and television stations to get the song played. We are not doing well and any Gospel musician who will disagree with me probably has a sponsor pushing his or her works,” he said.
Ernest Opoku ended the interview by stating that gospel musicians are not able to produce great songs as the secular ones do simply because they do not have the money and even if they do, they will surely run at a loss.